Content Marketing and Management Certificate
Professional Education

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This course will prepare graduates for a career in content marketing. They will develop technical skills related to planning, problem solving, and decision making in content management and content marketing. Students will learn how to construct a content marketing strategy to connect an organization with its audience, plan and distribute content across multiple channels and use analytics to refine your content strategy and measure its success. They will create a content marketing plan for a brand and harness social media tools harness tools. They will leverage digital technology to support your company mission and manage customer conversations across channels.

All class dates listed below are required for this Degree Plus certificate. This is a cohort-style certificate with the content building from one class to the next. A final capstone project is required at the culmination of the program. For more information, please visit the Degree Plus website.

To see more details about this certificate, go to the main Content Marketing and Management Certificate page.

Questions? Call Professional Education at 801-585-1780 or use our online form.

Class Sections For Content Marketing and Management Certificate (PROEA 870)

Fall 2018 Section 1, Starting on: 10/22/2018

including following dates:

Students must have access to a laptop for this program. Contact Professional Education for questions about this requirement. There will be a small fee for a student license of approximately $60.

Date(s) Day Time Location
10/22/18 - 12/15/18 MW 6:00 pm -9:00 pm UUCE 154
11/03/18 S 9:00 am -3:00 pm UUCE 154
11/10/18 S 9:00 am -3:00 pm UUCE 154
12/15/18 S 9:00 am -3:00 pm UUCE 154
Tuition: $1,599.00      

Instructor: JENNIFER BLUM

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Questions? Call Professional Education at 801-585-1780 or use our online form.

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For more information about our Veterans/Military Programs, please contact us at proed@continue.utah.edu or 801-585-1780.