Business Upskill
Professional Education
Ziplines Education Programs
Professional Education at the University of Utah partners with Ziplines Education, an industry-driven continuing education company, to deliver courses that prepare professionals for today's digital-first workforce. These noncredit academic programs use curricula developed by Ziplines, approved by University of Utah, and taught by Ziplines Education instructors. After completing a course, learners receive a Certificate of Completion from the University of Utah.
AI Automation and Agentic AI Basics
Build powerful automations for your business with AI and no-code tools. Learn the foundations of AI agents and agentic AI. No coding required!
Learn how to strategically use AI and no-code tools to build automations for your business. Understand when AI agents and agentic AI can help–and how they fit into your workflows. Over 5 weeks, you will learn how to:
- Identify high-impact automation opportunities
- Explore AI agents and agentic AI basics
- Map the process from point A to Z (with step-by-step guidance!)
- Leverage AI and no-code tools to build an automated workflow
- Get buy-in for your AI automation
AI Prompting
Acquire the practical and strategic skills you need to excel in AI prompting and supercharge your career in just 5 weeks.
Develop and master foundational in-demand AI skills and know-how from leading industry experts.
- Learn AI prompting fundamentals
- Master AI content creation
- AI data analysis & visualization
- Boost your career with AI tools
- Scale with prompt libraries and custom GPTs
Business Analytics
Learn key skills from top business analysts in 10 weeks. Practice SQL and Tableau. Master AI-powered analytics techniques. Learn online at your own pace, with continuous support from a dedicated learning team.
Learn the essential tech, tools, and AI-powered techniques that employers are looking for in business analysts.
- Business Analytics + AI
- Adopt an Analyst Mindset
- Explore, Clean, and Model Data
- Learn SQL: The Language of Databases
- Tell a Visual Story with Tableau and Excel
- Build Data Visuals that Drive Action
Digital Marketing
Master digital marketing skills and earn in-demand certifications to transform your career in 10 weeks.
Harness AI and in-demand tools to unlock your potential as a high-impact digital marketer.
- Digital Marketing Strategy
- Google Analytics for Marketers
- Marketing Automation with HubSpot
- Search Engine Marketing with Google Ads
- Social Media Marketing
Digital Project Management
Master Agile and Waterfall frameworks, build AI-powered PM skills using ChatGPT, and get hands-on practice with Jira, Microsoft Project, and monday.com. Our hybrid learning environment blends on-demand learning with optional in-person/live mentoring sessions, so you can have your questions answered and receive personalized feedback from experienced project managers who are leading the field today.
- Learn project management fundamentals + AI-powered techniques
- Plan, scope, and create a project plan
- Build leadership skills to manage key stakeholders
- Get hands-on with tools—earn a Jira certification
- Social Media Marketing
- And much more
AI for HR Professionals
This practice-based program trains HR professionals to strategically integrate AI into core workflows, including content creation, data analysis, process automation, and the design of AI assistants. Through hands-on projects, learners develop job-ready assets and implement real AI solutions that boost HR efficiency, consistency, and strategic impact.
No prior AI experience required. This course begins with the AI essentials that provide a foundation for AI literacy and confidence to complete the rest of the course.
- Applying AI in HR Strategically
- Create high-quality HR content by utilizing AI tools
- Design an AI assistant with specific goals
- Build clear visuals that connect people data to trends, drivers, and recommended actions using AI tools
- Automate Manual HR Tasks with AI
AI for Marketing:
AI for Marketing is a 5-week, hands-on course for marketers wanting to work smarter, faster, and more creatively with generative AI. It teaches how to apply AI in daily tasks like research, campaign optimization, creative development, and automation. Suitable for professionals in digital, growth, lifecycle, product, content, brand, and performance marketing, with or without prior AI experience, aiming to improve their AI skills.
- Develop advanced analytical and prompting skills
- Apply AI to competitive and market analysis
- Accelerate creative and content development
- Integrate data analysis and AI to optimize campaigns
- Design and govern AI-enabled automation workflows
These programs are not eligible for the University of Utah employee tuition reduction benefit.
